Influence: Pearson New International Edition PDF
By:Robert B. Cialdini
Published on 2013-08-27 by Pearson Higher Ed
Influence: Science and Practiceis an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say “yes.” Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.
This Book was ranked at 23 by Google Books for keyword Negotiation.
Book ID of Influence: Pearson New International Edition's Books is 2xepBwAAQBAJ, Book which was written byRobert B. Cialdinihave ETAG "+JsQcreIJA4"
Book which was published by Pearson Higher Ed since 2013-08-27 have ISBNs, ISBN 13 Code is 9781292035499 and ISBN 10 Code is 1292035498
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Book which have "272 Pages" is Printed at BOOK under CategoryPsychology
Book was written in en
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Download Influence: Pearson New International Edition PDF Free
Download Influence: Pearson New International Edition Books Free
Download Influence: Pearson New International Edition Free
Download Influence: Pearson New International Edition PDF
Download Influence: Pearson New International Edition Books
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